21 Search Engine Optimization Tips For Beginners In 2024

Are you an SEO beginner?
Do you want to learn SEO on your Own?

If yes then here you can find the best SEO tips for beginners that can help you boost your website keyword rankings and visibility.

Hello there, I’m Suresh Chaudhary, a passionate digital marketer from India.

In this post, I am sharing twenty-one actionable SEO marketing tips for free to improve your WordPress SEO rankings in 2024.

21 SEO Tips For Beginners For Free

Please follow and implement each search engine optimization tip to see the impact on your SEO campaign. Do comment in case of any questions.

1) Optimize Meta Tags For Each Web Page

Make sure you optimize your site page’s title tag and meta description tag with the relevant content.

Character Limit For Title Tag: A good character limit for the title tag is between 50 to 70 so that the title of your web page is well explained.

Character Limit For Meta Description: You can write a lengthy meta description for your site page, but Google generally shows snippets to ~150–160 characters. It’s helpful to keep meta descriptions long enough that they’re well summarized, so I recommend meta description character limits between 120–170 characters.

Code Sample For Meta Tags:

<title>Your Title Text Comes Here.</title>
<meta name=”description” content=”Your Page Description Comes Here Which Often Show Up In Search Results.”>

Meta Tags Example from Suresh.tech

You can see the home page URL, meta title and meta description of my website Suresh.tech in the image below.

meta tags suresh.tech website

Do you need help with meta tags?

You can consider this list of meta-description generator tools to get help with your SEO meta tags.

2) Use Short & Descriptive URLs For Each Page

The SEO-optimized URLs should be keyword-rich, action-oriented, human-readable and short.

You should always create an SEO-friendly URL for your web pages to get the maximum SEO benefit.

What is an SEO Friendly URL?

SEO-friendly URLs are nothing but your web page’s URL which is intended to meet the demands of searchers. For example – Suresh.tech/learn-seo.

This is a URL for my website’s Learn SEO page.

seo friendly url suresh

3) Complete Your Google Business Listing Page

Yes, the Google Business Profile page helps your SEO campaign. (Formerly known as Google My Business)

So if you are a business owner, and you don’t have a Google Business Profile listing, then you are not getting the traffic from Google search engine.

4) Internal Link Building

Create and update internal links on your web pages.

If you don’t know about internal link-building techniques, then I would suggest learning this first to get the maximum benefit out of this amazing SEO activity.

5) Keyword Selection For Each Page

You must do extensive keyword research for each page of your business site.

Always use intent-based long-tail, short-tail, informational, conversational and commercial keywords on your pages.

6) Focus on 3-5 Keywords Per Page

Do not try to rank a single page for multiple keywords.

Target three to five keywords per page based on the content of the respective page.

7) Google Search Console & Google Analytics Accounts

Sign up and create an account on Google Analytics and Google Search Console websites.

Both platforms are owned by Google and are invaluable tools for SEO marketers.

8) Website Speed Optimization

Make sure your website loads fast. The standard benchmark is less than 5 seconds. So optimize your website for speed to have the SEO advantages.

9) Remove Unwanted Codes, Content & Plugins

As the best SEO practice, you should remove all unwanted stuff like unused scripts, outdated content, unwanted WordPress plugins etc. from your website.

10) Use Main Keywords In Your Headings

Take an example of this post: the heading of the page is “21 Search Engine Optimization Tips For Beginners In [Year]”, and my main keyword for this post is search engine optimization tips.

11) Earn High-Quality Links

This can be done using various link-building techniques.

A good starting point is social media link creation for your website.

For example, you can create a LinkedIn page, a Facebook page, and a Twitter profile for your website and mention your site link.

12) Multimedia Content For Each Page

You should use Images, Infographics, GIFs, Audio Files or Videos in your web page content as per the need of the page.

It’s not necessary to add all multimedia on one page, but try to use at least 2–3 forms as they have hidden SEO power.

13) Duplicate Content

Do not include or use duplicate content on your website pages.

Try to create unique, human-readable and helpful content for each page. You can consider using AI content writing assistants to create high-quality content with the help of AI.

14) Image Optimization

Use keyword-rich file names, and use keywords in the image Alt texts.

15) Content Updation

Update your old web page content for freshness. Make sure you offer the latest information on your website. Outdated content doesn’t help your SEO campaign.

16) Link Back To Relevant Websites

Whenever creating a new web page or blog post, make sure you link back to relevant high-quality websites that show relevancy.

It helps the user and your website SEO.

17) Regularly Check Robots.txt & Sitemap Flies

Robots TXT and Sitemap files are important to manage your website indexing and crawlablity.

18) Regularly Audit Your Website

Website audit is important to keep your website SEO-ready. It gives you an idea about the health of your website and what SEO steps you have to take.

19) Leverage Social Signals With The Help Of Social Media Marketing

Social media websites play an important role in your SEO journey. Social media marketing can boost your overall search engine marketing campaign.

20) Use Google’s Autosuggest To Find Relevant Long-Tail Keywords

Long-tail keywords are easy to rank and can be a good traffic source for your website. Make use of Google’s autosuggest to find relevant queries in your niche.

21) Do Guest Posts

Use guest post opportunities in your niche. Find out the websites which are related to your niche and request them for guest post opportunities.

You can write for Suresh.tech, simply follow the link to learn more.

Create high-quality content for other websites and earn a quality backlink. It has a magical SEO power that will boost your rankings.

I know this is a long list but as an SEO Consultant I need to take care of 200+ factors like this to help businesses to achieve higher search engine rankings.

I hope these SEO tips will help you start your ranking journey.

Let me know if you have any questions in the comment section below.

About the writer

Suresh is the author behind suresh.tech. He is an SEO enthusiast, digital marketer, artist, and songwriter. He loves to solve digital marketing and SEO challenges.

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